Saturday, September 22, 2012

Top 10 Tips for Selling on eBay

Top 10 Tips for Selling on eBay

Over the years, selling on eBay has become quite a challenge for some people. However, by following a few simple techniques, you too can make more money selling your items. Let’s look below and teach you the top 10 tips for selling on eBay.

10. Allow International Buyers

Whenever you place an item up for sale, you should allow international buyers to bid or buy your products. A lot of people believe foreign buyers will bid on an auction and then won’t pay for the item once they win. But you really should consider allowing international buyers to participate in your bid wars mainly because this will promote the action and increase the number of people who are viewing your product.

9. End Auctions on a Sunday

Studies have shown that the best day for ending an auction is on a Sunday. The majority of people remain home on Sundays and because of this, you’ll receive the most exposure for your auction. On the same note, Fridays and Saturdays are not good days to post items since the majority of people will be out doing things. In terms of time, try to end your auction no later than 10 PM because people will usually begin to fall asleep around this time.

8. Offer a Return Policy

You should always make sure that you are reassuring your buyers by offering them a return policy. Whenever you offer a return policy, you are telling potential buyers that you are comfortable with your product and that you don’t mind offering a refund. This can provide them with enough ease of mind to make the purchase.

7. Start Auctions at $0.99

Remember, when running an auction you want there to be as much bidding as possible. Most of the time however, people won’t even pay attention to items that are priced relatively high compared to the final “buy now” price. Because of this, make sure that you are starting your auctions at $0.99. Most people don’t do this because they believe that if the item doesn’t receive exposure, they’ll be forced to sell it for a lower price. However, more times than not, staring your auctions at a dollar will help them receive more attention and allow you to ultimately make more money.

6. Use a Picture Gallery

People want to see what they are buying. They want to be able to imagine that they actually own the item. And one way to bridge their perception of the item with what it actually is to provide a lot of pictures of the item. In some cases, buyers won’t even show interest in your product if you don’t have any pictures (or only one).

5. Don’t Overcharge With Shipping

If someone who is across the country is purchasing your item then sometimes it can be the right thing to do to help with shipping. In some cases, you should consider paying for the shipping yourself, especially if it is a smaller item. For example, if you sell an iPod for $100 then paying the $5 shipping charge won’t place a huge dent in your profits. A good tactic for selling your item would be to simply include the shipping charge in the overall price and include “free shipping”.

4. Write Detailed Description

When writing your descriptions, make them as detailed as possible. Remember, this is your one opportunity to really sell to your potential buyers. In your description, you’ll want to be as honest about your product as possible as well as describe its condition with as much detail as possible. This is also the chance to include any unique features about the item that you would like people to know about.

3. Take Good Pictures

Since the buyer will only have a rough outline of what you’re product is going to look like, you’ll need to take the time to take good pictures. And by “good” we mean “high quality” images that easily show all of the details of the product. Taking good pictures will take a buyer’s interest and supercharge it. Basically, ask yourself what kind of pictures you would like to see if you were the one buying the product. This will give you an idea of what kind of pictures you should be taking.

2. Have Perfect Feedback

This is probably one of the most important tips on the list. Feedback is basically a way for buyers to measure your honesty and worth as a seller. If your feedback score is low then chances are good that your audience will be lowered. However, if you have impeccable feedback then buyers will trust you and be more likely to buy your items. The best way to have perfect feedback is to adhere to customer’s wants and needs and always communicate as effectively as possible.

1. Optimizing the Title

Last but not least, make sure that you are optimizing your title to the best of your ability. If your title is stagnant or simply a default description of your product the chances are good that it won’t stand out. And easy way to find the optimal keywords for your title is to research them on the Internet. Look for buyers who are selling the same item as you are and then insert the same titles they were using. Remember, don’t reinvent the wheel if you don’t have to.

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